2015 - Present
Hone clients’ brand identity and voice
Implement engagement-driven social strategies
Conduct influencer and hashtag research
Craft, schedule, post and monitor social content
Provide detailed analytics reports with in-depth analysis
Take photographs and design print materials
2011 - 2015
Researched and developed content for multiple departments within Seattle Children’s Hospital Foundation, particularly Major Gifts and Stewardship
Social media manager for Strong Against Cancer, the hospital’s first national fundraising initiative, writing all content and monitoring accounts daily
Designated writer for “Million Dollar Task Force,” crafting letters and reports for top donors
Other projects included donor acknowledgement letters, letters of inquiry, stewardship reports, speech writing for executives and newsletter articles
2010 - 2011
Created and implemented social media strategies for small businesses
Wrote, scheduled and posted content for blogs and social media
Engaged with each client’s local community, created conversations with current and potential customers and increased the number of people in clients’ social networks to boost business
Contributed articles to local online and print publications
Assistant Editor on several large projects for Seattle Magazine, including Seattle Urban Pages, Eastside Urban Pages and Top Doctors
Created content for Explore Your World educational mobile apps
Edited writing including college application essays, master’s theses, web copy for businesses, medical studies and résumés